Mohit Lalvani – MD & Founder

Mohit Lalvani is a serial entrepreneur and his ventures are focused on solving problems in the beauty & personal care industry. More than two decades ago, he founded India’s first value-added beauty care specialties distribution business, which he successfully sold to an American MNC in 2015.

Mohit brings nearly two decades of experience in sourcing ingredients from the best in class global manufacturers and creating formulations that exactly meet market needs. His clientele included Marico, ITC Limited, Emami, Himalaya, Park Avenue, Patanjali, Glenmark, Cipla, Reckitt Benckiser, Dabur, Sun Pharma.

Mohit and his wife Mumtaz often like to unwind with some malts and wine, which they collect from across the world. They are blessed with 2 children and 9 pets (their pups Zack & Antonio and 7 cats).

Leena Mukhi – Director Pet Care

Leena is a self- styled entrepreneur and has successfully been at the helm of ventures focused on Beauty, Fashion and Lifestyle for well over twenty-five years now. 

An ardent dog lover and a passionate beagle-mom, it was only natural for her to create a voice for natural and safe pet care and hygiene products, heading the brand in its entirety at a strategy, ideation and product development level. 

Leena, in addition, holds and heads the same position at Coccoon - a personal care brand, embracing one’s space devoted to protection and pampering, which also comes under the EM & EM umbrella.  

Leena and her husband Naren, a garment exporter, have three children - two daughters and a beagle, Tobbler. 

Her hobbies include dancing, reading and networking


Surbhi Kanswa - Head of Marketing

 "Confessions of this Shopaholic: she shops for ad space that turns heads!"

Surbhi Kanswa, our Head of Marketing is why our customers know us better and have answers to every little query. For someone who admired cute little animals from afar, she has sure grown to love Captain Zack and our furry little friends up close and personal!

She has 7+ years of experience in PR, Marketing Communication, Event Marketing, Corporate Communications and strong media relations. She has shared her expertise in marketing and knowledge of multiple industries with some of the top multinational, start up and Indian companies like Edelman PR, El Cisne, Kamani Foods and Lokmat. If you need someone to advocate vegetarian food and vegan products like our ranges, she's the woman to contact!

Luckily, unlike a shopaholic, she's good with budgets too. 😋

Gourav Shrivastava - Head Of Sales

"In God we trust, all others must bring data!”

A firm believer in the above quote is our Head Of Sales - Gourav Shrivastava, who brings with him a diverse and robust experience in the field of Sales, Retail Planning, Corporate Strategy in Modern & General Trade.

Our Data Mining Expert comes with over 8 years of total experience in Fashion Retail, Personal Care, and Pet Industry & his diverse exposure to various industries enables him with a wider perspective of every situation. By the way, his intense love for numbers makes his wife Sarika jealous too 😉

An I.T Engineer with MBA in Retail has had a pet (Doberman) for 9 years and that love for animals is why he is with Captain Zack!!

Gourav also holds and Heads the same position at Coccoon - a personal care brand.

In addition to being our Sales Head, Gourav is also a singer & loves to write poems as well!

Abhishek Kumar - Advisor

Abhishek comes with experience of Investment Banking, Venture Capital and Scaling a D2C firm from zero to 5 MN+ ARR. He had led investments into 25+ consumer firms across sectors and is closely involved with multiple companies to formulate their growth and product strategy. He is an alumnus of IIM Lucknow and teaches a course on customer acquisition and retention for startups at multiple campuses.




Dr. Henry Brew- Research Scientist, UK

Dr Henry Brew is the CEO and founder of Here2Grow Cosmetics & Homecare Labs, and has established a state-of-the-art product development and testing lab facility in Selby, UK.

Prior to establishing his own company he led R&D Projects as a Senior Scientist with the Fraunhofer Institute (Germany), Unilever and Reckitt Benckiser. He also held the position of Technical Service Leader for Europe, at Dow Chemicals, based in the South of France.

He is a highly sought-after Beauty & FMCG Product Development Scientist and Formulator; he has developed cutting edge Personal Care Technologies for Unilever, Suncare products for Advance Nanotek. He has created effective hair care products for leading Trichologists in the UK; is a Pure Beauty Global Awards Finalist for a hypoallergenic eyeliner, for PRO-MOI.

As a leading product development expert, he is often invited to work globally and has successfully delivered products for the US, Australia, Ghana, South Africa, and UK. Dr Brew has also developed high-end beauty products, specifically designed for the African American and African European market.

Recently, he was appointed as a Business Advisory board member, to the Kwame N’Krumah University of Science & Technology, Ghana, working alongside the sanitation Minister. He is a regular guest lecturer at the Hull University Business School, where he delivers lectures on entrepreneurship